OVER THE HORIZONS
Scale your Ecommerce with
The Wave Method™
The Wave Method™ is our certified procedure aimed to grow your Ecommerce exponentially through a strategy tailored to you.
The Wave Method™
The Wave™ Method is a process of constant experimentation focused on finding the fastest way to scale your Ecommerce.
At your disposal you will have a team of Growth Marketers, whose sole purpose is to help grow your business, turnover and profits exponentially.
How our partners are selected
We believe in long-term relationships, therefore we have created a selection process allowing us to understand whether or not we can collaborate with a company and if we are able to bring a result.
Our collaboration thus makes us a single team where your goal becomes our goal. On average, only 1 out of 10 companies pass this selection, you could be next!
The steps to our Method
How our journey works
Survey
Strategic Video Call
Setup
Growth
Survey
The first selection
We work exclusively with e-commerce who have a high growth potential.
In this first phase we will ask you several questions to understand if your company is in line with the Wave Method™ and ready to scale its results.
We only select projects where we are sure of bringing important results.
Once you have completed the Survey, we will analyze your application within 3 working days.
If successful, we will contact you to schedule the free Strategic Video Call.
Strategic Video Call
The Analysis phase
If you have the opportunity to access this free Strategic Video Call, that means that your e-commerce has the characteristics to significantly scale up its sales.
During the video call, we’ll take a closer look at your e-commerce and growth goals.
The goal is to get to know each other, set goals and plan all the various steps in the best possible way.
In this phase you will be able to ask us any questions you may have to help dispel any doubts.
You will also have a first estimate of the total investment of the project.
We would like to remind you that our collaboration makes us a single team where your goal becomes our goal!
Setup
We create the basis for the Growth phase
In this phase we do several in-depth analyses to help better understand both your market and your customers.
We analyse the Path of Purchase of your e-commerce, the Marketing Automation systems, your Adv Structure, the Positioning of your brand, your Products/Services and we verify the trackings.
Once these aspects have been defined, we develop and optimise all the assets functional to the strategy.
What do we do during the setup phase?
ASSET PREPARATION
The first operational phase to then enter the Growth phase
The analysis of your e-commerce and the planning of the Conversion Rate Optimisation strategy.
Optimisations
Analysis and techniques to enhance your site and make it faster
Customer Journeys
Analysis of the entire journey that users make on your e-commerce
We analyze the present format and data of current automations
Optimizations and new Sequences
We optimise current sequences and create new ones
Lead generation
We plan a strategy to automatically transform a visitor into a lead, and from a lead into a VIP customer
Performance analysis of your Facebook campaigns
Google Ads Analysis
Performance analysis of your Google campaigns
Traffic Sources
Analysis of traffic sources that revolve around your business (eg: “Pinterest, TikTok etc.”)
KPI’s Analysis
Analysis and identification of the most important metrics of your business
We analyse your competitors in detail
Differentiating your identity
The characteristics and capabilities of what you offer compared to your competitors
Values
We identify the distinctive features of your brand
Capacity and characteristics of your offer compared to your competitors
We’ll dig deeper into the various margins of your products to identify KPIs for scaling
Value Ladder
We identify the value scale of your business to optimise the value of each individual user
Cross/Up/Down Sell
Choice of products to increase the average cart, one of the fundamental metrics for every e-commerce
Lead Magnet
Any “bait” products to attract new customers
Data analysis with observations
Facebook Tracking
Controlling the implementation of tracking on Facebook
Google Tracking
Controlling the implementation of tracking on Google
Google Tag Manager
Checking the settings on GTM
Heatmaps and Video Tracking
Control of heatmaps and video trackings
A CALL TO EXAMINE IN DEPTH
We will make focus video calls to go into detail about your e-commerce
ACCESS PASSAGE
We set up all the accesses to the tools we need
Growth
The Optimisation and Scaling phase
The Growth stage is where we start growing your sales, profits and customers.
After completing the entire Setup, we will begin to activate and optimise the traffic channels.
By managing your campaigns and conducting AB tests, we will be able to measure the performance so that we can continue optimising it.
The goal is one: to increase turnover and multiply profits.
The Growth phase is divided into 2-week work cycles called Waves.
Every Wave always begins with a Growth Meeting: a call between you and us.
During the meeting, a report of the results and the data acquired is made by analyzing the reports in real-time and the activities of the next Wave are selected.
During the 2 weeks of each Wave, new experiments are launched, new campaigns are launched, and new assets and strategies are created.
This is our validated method to optimize your e-commerce and scale results as fast as possible.
Why Horizons?
Thanks to our experience and our multidisciplinary team, we have a 360° vision and are able to develop the right strategy for you.
Your strategy is unlike any other eCommerce and is entirely tailored to you and your situation.
Every day our team studies and tests new strategies to give you an advantage over your competitors.
over the horizons
Our Case Studies
How to triple the online sales of a historic Ligurian company
Conversion Rate of 11.38% for the No. 1 Nano Plasma company in the world
1 to £2 Millions thanks to two Growth Hacks
A Black Friday without discounts: turnover record!
Chosen by
Horizons does it better
We believe in long term relationships, where we become one team with the same goal.
US
Others
We have a validated method
They don't have defined procedures
We talk about partnership
They are limited to the supplier-customer
We select only those who can achieve excellent results
They work with anyone
We share the same goals
If you don't achieve your goals, they don’t care
We only aim for long-term relationships
The cycling of customers is continuous
We become a single team
They work in impervioius compartments
Work marked by the Waves
You pay without knowing what they are working on
Real-time reports
Static monthly reports without explanations
We focus on profit and growth
They talk about turnover without knowing the margins
Attention
We select a maximum of 2 projects per month
Become our next success story
Click below and send your application to become our next success story.
FAQ
Here you can find the answers to the most frequently askled questions about the Wave Method™.
The first step of our selection is to complete the Survey in detail.
Thanks this step we will be able to understand if there is a potential for collaboration.
Once it is completed, we will need 3 working days to analyze it and let you know the outcome.
Click here to fill out the Survey and take the first step!
Absolutely. Generally that is the average . We only work with companies which we believe are confident of bringing about positive improvement.
If you have been given the opportunity to access this free strategic video call, it means that your ecommerce has the right characteristics to significantly scale up its sales.
During the video call, we’ll go deeper into your ecommerce and growth goals.
The goal is to get to know each other, set goals and plan out all the various steps of the strategy in the best way possible.
This is also the moment where you can also ask us all the questions you want to resolve any doubts.
You will also be given a first estimate of the total investment of the project.
The video call takes place on Google Meet.
Our services are designed to have a significant impact on the growth of your company, so the investment is not low.
The fees will depend on the project. The free Strategic Video Call will provide you with an investment estimate for the Setup and Growth phase.
Do not complete the survey if your agency budget (for the Growth phase) is less than £5000 per month.
In the first contract, the growth phase has a duration of 3 months, meanwhile the following contracts last 6 months.
This is because results take time.
The first 3-month contract also allows us to get to know each other better, without undergoing a longer 6-month commitment.
The Growth phase is divided into cyclical periods of 2 working weeks called Waves.
Every Wave always starts with a Growth Meeting.
During the meeting, a report of the results and the data acquired is made by analyzing the reports in real time, as well as selecting the activities for the following Wave.
During the 2 weeks of each Wave, experiments and new campaigns are launched, while new assets and strategies are created.
Reports are obviously provided at the end of each Wave.
This is our validated and winning method to achieve results together with you.
In the world of digital marketing, promising results would be like lying.
We prefer to be transparent right away.
Our Partners and their success stories are our greatest guarantees.
Our careful selection serves precisely to collaborate with companies with which we are sure of bringing about a positive improvement.
Often in only 3 months we are already able to give incredible results, with some businesses it can take 6 months, and with others even more time.
The variables are different.
But we are 100% sure of one thing:
Having selected you, it is our obligation and goal to turn your reality into one of our next success stories.
The stakes are very high for us and our reputation depends on it.
For other queries you can write to us at info@horizons.co.uk
